Under the motto "the plural hand", the COOP. STUDIUM identity presents itself as a clear process of studying a work model for a creative studio.
The interpretation of a central nucleus, of which two names are part, is the basis for development. The acronym COOP. (cooperative) summarises the concepts and values that characterise it — equidistance, absence of hierarchy, diversity, plurality, autonomy and gravitation towards a common goal.
COOP. STUDIUM is a project that studies the transition between working models within a creative studio. Its entire conceptual and graphic development is anchored in the idea of a cooperative and horizontal hierarchical relationships. From the visual identity of the presentation to the communication media developed, COOP. STUDIUM's approach is a proof of concept that studies relationships between creatives within a structure characterised by a focus on the wellbeing of the group.
