Website

Terra Bona Nature & Vineyards . Website

The Terra Bona Nature & Vineyard is a family project that includes wine tourism (enotourism), experiences and wine production, located in the Laurisilva forest in Madeira. Focus on wine prodution, it assumes a commitment between production and environment.

The studium has created an aggregator platform enables centralisation and clear identification of all services, products, brand and activities of the Terra Bona Nature & Vineyard. The brand is an aggregator, a collection of all the offers and stories that the Terra Bona Nature & Vineyard has to offer. The graphic representation is the bracket – a signal used to represent an emsamble – gain visual prominence. The photography is the most impactful visual argument of the website and for that and a photografic art direction that guarantees illustrative coherence of the brand’s discourse. The website present an intuitive structure and graet flexibility for users. It’s possible to access different contents – contextual and iteractive.

studium . is the creative studio focused on interpolation of areas such as architecture, communication design and product. Based in Porto, it is a space with a strong creative and authorial component. It is home for Sérgio Miguel Magalhães, one of the most prominent minds of our time, with multiple and original projects in architecture, graphic design, web design, product design, photography and literature. Sérgio is also an avid structuralist, constantly evolving his unifying and specific form of creative content creation which he calls the Methodological System.

studium results of a selection and ambition of a professional multidisciplinary and complementar team that dedicates itself to the development of projects focused an assertive blend of rigorous vision, passion and oddity mojo. Architects and designers aligned by a methodology and disciplined practice, highly competent in an environment characterized by its constant criticism of traditional models of design.

studium generated the basis for two complementary projects, intrinsically linked to the interpolated vision of the creative practice :

AMMP – brand and management agency
and
PTMade – production house

These two studium arms are specialised development vehicles related to the criticism of each project and the content creation ecosystem. This way we provide a complete notion of communication and creative production systems. A complete process, an ecosystem that unifies strategy, criticism and result.

Madeira’s Collection

Madeira’s Collection

The strategic desire to increase the visibility of the island of Madeira, through the initiative of the immense projects that make up the entrepreneurial fabric of the Madeiran community, is responsible for the careful extension of the original brand and its recognized values.

This is the right time to show that what is ours is indeed valuable. This is the right time for the private sector to show its value, in a voice that leaves the mute aside and assumes itself as the great prospect, the great force that promotes the best there is, on this beloved island of Madeira.

The brand is a collection of Madeira brands.
The curatorship positions awareness of the region and its products.
The associated relationship of the products materializes the compulsive attitude of collecting with a regular, exemplary and activating service of provenance.
Through a cycle of product export and import of interests, a connection with the consumer is drawn through his future visit to the island.

The identity is personalized due to its reference to folklore and structural roots of its culture.
It is the flowers, the geographical position, the colours and a symmetrical heart that defines, by the exception the belonging, the ‘S.
The identity that is multiplied in the variants of those who aggregate information, be it the brand of those who are part of the collection, or the products that symbolize Madeira.
Flexible, youthful, fresh, present, characteristic, singular, lively. This is Madeira’s Collection.

by studium . creative studio

Euroshop 2020

FRICON Euroshop 2020 – studium developed FRICON‘s stand for Euroshop 2020, with the intent of starting a new era for the brand’s communication.

The moment was chosen to present the new product line (CLS), a key piece that inspired a new approach to a fair’s stand.

A new catalogue was also designed, following the stand’s art direction.

studium proposed a radical approach to the stan by presenting only one featured product – the CLS line. All the other equipments were displayed on a vertical wall as a second, different, moment of exhibition.

The art direction, inspired by the northern lights (aurora borealis), affected not only the development of the stand and its cenography, with the play on lights and membrane, but also in the catalogue design.

FRICON  Euroshop 2020.

studium . is the creative studio focused on interpolation of areas such as architecture, communication design and product. Based in Porto, it is a space with a strong creative and authorial component. It is home for Sérgio Miguel Magalhães, one of the most prominent minds of our time, with multiple and original projects in architecture, graphic design, web design, product design, photography and literature. Sérgio is also an avid structuralist, constantly evolving his unifying and specific form of creative content creation which he calls the Methodological System.

 

studium results of a selection and ambition of a professional multidisciplinary and complementar team that dedicates itself to the development of projects focused an assertive blend of rigorous vision, passion and oddity mojo. Architects and designers aligned by a methodology and disciplined practice, highly competent in an environment characterized by its constant criticism of traditional models of design.

 

studium generated the basis for two complementary projects, intrinsically linked to the interpolated vision of the creative practice :

 

AMMP – brand and management agency
and
PTMade – production house

These two studium arms are specialized development vehicles related to the criticism of each project and the content creation ecosystem. This way we provide a complete notion of communication and creative production systems. A complete process, an ecosystem that unifies strategy, criticism and result.

Branding and Graphic Identity

POPKISS . Online Store

 

POPKISS’ creation begins with a strong investment in branding, strategy and brand communication, solidifying the conceptual core of the project. The guarantee of formal and strategic coherence is the foundation of a brand that searches for universality, to be featured and ( why not ) a little fun!

The foundation of POPKISS’s graphic identity is a strong logotype, marked by an immediate reading and characteristic of a brand that wants to communicate with personality. It’s designed in black and white as a starting point, so that it can, later on, be absorbed by its hysteric and loud communication. What most characterizes the brand’s identity is that it’s fully based on POP culture, and, as such, it’s constantly evolving. It’s a brand that is not afraid of being loud, being spontaneous and communicating lower prices. The brand’s toolkit is mostly made out of key principles, that can change and adapt to any circumstance, always granting a cohesive communication in any medium. By creating the brand, its name, market positioning and communication system, studium has full control over how every all of the brand’s key points interact with each other, resulting in a solid communication from brand narrative to the graphic outcome of campaigns and overall communication. It is also another reflection of one of studium’s trends, stupopium, focused on studying the influence of POP culture within the studio’s work.

POPKISS . Online Store

studium. is the creative studio focused on interpolating areas such as architecture, communication and product design. Based in Porto, it is a space with a strong creative and authorial component.
The studium is the result of the selection and ambition of a multidisciplinary and complementary professional team dedicated to the development of projects focused on the motto, an assertive mixture of rigorous vision, passion and strangeness. Architects and designers suitable for a disciplined methodology and practice, highly competent in a suitable environment due to the constant criticism of traditional models of making a project.

learn more about studium projects through our website, where you can find our way of interpolating architecture, communication design and product design:

www.studium.pt

2017 Event

Porto Vascular Conference is a conferences event that deals with the diagnosis and treatment of abdominal aortic aneurysms, peripheral arterial diseases, chronic venous diseases, venous thromboembolic diseases and carotid stenosis in accordance with international recommendations and consensus documents. The list of speakers and participants include renowned national and international experts.

Celebrating PVC’s fifth edition, studium® redesigned the identity of the event, focusing more on its target audiences, both scientific and student communities. Aiming to associate the event’s image with international reference events with a more festive character, studium® envisioned “the festival” approach, making Porto Vascular Conference the celebration of scientific knowledge.

Fábrica de Cervejas Portuense e Nortada Publication 3/5

The identities
How do we design two completely different entities, that also aim complementary goals? We show you everything; from the moment that we decided our approach to the brand materialization as a visual result.
To see is the third chapter of this journey, the one that discovers the power of commitment and timelessness. Enjoy.

Fábrica de Cervejas Portuense e Nortada Publication 4/5

Brands communication
To make it talk, to make it communicate. Expounding, expressing and bringing to these two brands, their own reality and more, that space which is born when they intersect. That is exactly what this chapter represents: the versatility and scale of this project that even in the way it is exposed, shows its genuineness.
To say is the fourth chapter of this journey, the moment when the intentions become real and the brands communicate in a wide range of media. A direct relationship between creating and exposing. Enjoy.

49er World Championships

49er is a light vessel manned by people who hang on the trapezes to counterbalance the sail zone. It’s characterized by an extremely fast boat and requires excellent technique and coordination among the crew to navigate safely and quickly. 49er became an Olympic class since 2000.
For the World Championships, studium® developed a graphic identity based in the deconstruction of the forms as if they were a whole, as it happens in a boat of that class.

1para1 brand

1para1 presents itself as one of the most disruptive communication concepts the agency provided to the studio until today, combining its function as a pharmacy with a new crossover between an online store and a service platform for door-to-door product distribution. Enhancing the unquestionable fact that this brand it is simultaneously a new service, a product for the consumer and a product as a service for the physical pharmacy. The name is simple, concise and explicit, straightforward and easy to understand, just like the interaction it promotes with its universal audience.

There is a direct relationship between who needs it and the brand, the entity that makes it happen. This proximity is at the base of the creation of all the elements, making this a complex project — specifically the graphic identity —, imposing a universal flexibility of elements between the clarity of regular shapes, the difference in between them and the regular space left to use, creating this unique language.

The strategy created for the brand amplifies the communication and enhances core brand values such as convenience, the immediate response, and the multitude of choices the product range provides.

1para1 presents as its biggest factors of distinction, the speed and the agility of range for the delivery of its products. This is the service that is more than an online store, it’s also an extension of the physical pharmacies themselves, allowing them to create a very particular empathy with the consumer and to reach different target audiences. This broader range of segmentation is personified in the brand strategy by the creation of the 04 brand characters.

Visual Identity and website

Le Directeur is a consulting agency focused on hotels, restaurants, tourism and entertainment. The brand of the experts has David Ferreira — the directeur — in charge of the first contact with the target audience. With over 20 years of experience in the hotel business in Porto, David and his team of experts aim to reach both single business owners as well as established businesses and market players already within the agency’s field of operations.

 

Porto’s stores facades, storefronts, and the signs that identify them are the major inspiration for the graphic identity of Le Directeur. The horizontality of the signs is represented in the proportions of the logo and on the brand stationary. The typography, expressive and respectfully customized, is the key point of the identity that, with a simple detail at the end — the apostrophe — connects the dots and allows the brand to unravel actionable recognition in all its variants and areas of expertise. The identity is the result of many subtle details combined. The elegant, serious blue, usually associated with tourism and hotels, is the identity’s main color and is backed up on specific occasions by orange — a contrasting color — that, by its vibrant and stimulating quality, allows Le Directeur to communicate directly to people.