The proposal for the label and packaging design of the Quinta da Sequeira’s RARISSIME Red Wine 2017 aims to create the art direction and apply it to different communication media, representing the product. This edition has a wine value of great relevance to the farm and presents itself as a strong portfolio item for the client.
This wine is characterized by some unique characteristics, namely its fortuitous production, with high quality grapes and the favorable environmental context of the year 2017, providing a wine of extraordinary quality, rare and of great commercial value.
The creative development consists in designing the label and its packaging for 01 and 03 bottles. The graphic strategy takes the wine and the geographical surroundings as main visual references, thus ensuring a solid graphic language deeply connected to the wine, and its local context.